Wolf Money(book recommendation)
“Little Book of Hermes” The Story Of The Iconic Fashion House by Karen Homer is an unofficial and unauthorised book looking into the history of the brand. This particular book had a lot going. One can consider it as an Art book due to the amazing photos(the artistic director of the book did a wonderful job). One can consider it a business and marketing book, the detail of how Hermes builds its business empire and brand around exclusivity is worthy of a case study in any business school. It is also a history and mini coffee table book combined. (The beautiful Audrey Hepburn, a client of Hermes) (Grace Kelly,Princess of Monaco which gave rise to the Kelly bag of desire) (The most expensive Birkin sold for £208,175 in a 2017 Christie Auction in HK) In its founding years, Hermes wasn’t always known for its Kelly and Birkin bags, the epitome of luxury bags. Founded by Thierry Hermes in 1837, the company started out as a humble equestrian supplier with the sole aim of supplying noblemen wi